🙋🏻‍♀️ Hands up if you agree that we are bombarder with ADS & things-to-buy 24/7. ON and OFF social media. Here is the truth:

✔️ people are tired of it and our brains learnt to tune it out, so if you are just sharing your cute products and telling people to “shop-in-bio” , your posts get lost in millions of same advertising kind of posts

🛑 if we want to get genuine attention of our ideal customers, we have to create content that catches their attention and they care about watching.

👀 FACT: I get most orders from reels/TikToks where I am not even telling people to go shop my products, but simply showing lifestyle content of “how-to-use” my products

🙈 wondering how to do it with your product? Here are 3 simple ideas how to start creating content that people care about:
1️⃣ show your product in use: make a reel of your morning routine using your iced coffee cup
2️⃣show how to take care of your product: how to store your candles to prevent discoloration
3️⃣ use trending audio to create short video showing your product in use - this helps people imagine how it would feel to own your product.

➡️ Do you like this post? Save it & share with your small business friend who needs to read this 🤍


What is your favourite thing about having your small business??? I curious, let me know in the comments:

For me it’s:
1️⃣ being able to do “crafts” for living from my sweatpants 🙈
2️⃣ all the sweet messages my customers send me m. It still feels unreal that people buy and use my creations!

Your turn👇🏻

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